BBA/BBA (Hons) in Business Analytics
Lead the Future with Smart, Data-Driven Decisions

About BBA/BBA (Hons) in Business Analytics
The BBA in Business Analytics at BML Munjal University immerses students in the dynamic intersection of data science and business strategy. The programme consists of knowledge consisting of statistical, mathematical and operations techniques; artificial intelligence techniques such as machine learning and deep learning algorithms; data collection and storage; data management processes such as data extraction, transformation and loading; computing and big data technologies such as Hadoop, Spark and Hive that create value by extracting actionable items from data. The programme spans 3 years, with an option to pursue an additional year for an Honours degree.
As modern businesses increasingly depend on data-driven decision-making, graduates who know how to turn raw data into strategic value are in high demand. The BBA in Business Analytics at BMU course is designed to provide training to students on data analytics and business intelligence tools that help them to work on predictive modelling, data visualisation and prescriptive analytics. Also, they will engage in experiential learning- live projects, workshops and internships to gain industry exposure as well as industry-ready skills. The programme is ideal for students who want to become data analysts and business analysts in the corporate arena.

Programme Overview
Duration: 3 Years (6 Semesters) + 1 Year (2 Semesters) for Hons Degree
Eligibility: Minimum 60% marks in Class 12th
Entrance Exam: Standardised tests like UGAT/SAT/CUET
Admission Process: Personal Interview
Tuition Fee: ₹3,50,000 yearly (scholarships available)
Programme Highlights
Learn Business Analytics with hands-on live projects, experiential learning, with the best domain faculty and with extensive learning support. At BMU, BBA students get an opportunity to intern with companies in the Business Analytics domain to get live exposure. Major learning highlights of BBA Business Analytics are-
Why Choose BBA in Business Analytics at BML Munjal University?
This BBA in Business Analytics programme at BMU gives students more than theory- it builds the ability to analyse data, solve business problems and make smart decisions that drive growth. Here are some key reasons why students pick BML Munjal University for BBA in Business Analytics:
Top Career Pathways After BBA in Business Analytics
After completion of BBA with specialisation in Business Analytics, graduates can work as analysts in various domains, such as:
Frequently Asked Questions
The syllabus includes core subjects such as organisational behaviour, business operations, strategic management, marketing essentials and financial management, along with analytics-focused courses.
The programme emphasises hands-on learning through real-world case studies, business projects and practical assignments to develop industry-ready analytical skills.
Generally, students need to have completed Class 12 or equivalent with a minimum of 60% from a recognised board. You can check all the details on the official website page.
Graduates typically pursue roles in business analysis, financial analysis, market research, data consultancy and strategic planning across various industries.
While the primary focus is on business fundamentals, the syllabus integrates technical skills in data analytics and interpretation relevant to modern business practices.
Yes, at BML Munjal University, the syllabus places strong emphasis on developing critical thinking, problem-solving, communication and professional presentation skills.
Absolutely. The syllabus is designed for students from various academic backgrounds, starting with foundational business concepts before gradually introducing analytical tools and techniques.
Graduates often pursue advanced studies such as an MBA or specialised master’s programmes in analytics, data science or related fields.
