BBA with specialization
in Business Analytics
Analytics has evolved from simple number crunching exercise used for solving problems and assisting in decision making to a competitive strategy. Business Analytics is a body of knowledge consisting of statistical, mathematical and operations technique; artificial intelligence techniques such as machine learning and deep learning algorithms; data collection and storage; data management process such as data extraction, transformation and loading; computing and big data technologies such as Hadoop, Spark and Hive that create value by extracting actionable items from data. Given the scale of operations of modern companies, it is almost impossible to manage them effectively without using business analytics skills. Many companies use analytics as a competitive strategy and many more are likely to follow.
BBA programme in Business Analytics aims at training the students on data analytics and business intelligence tools, so that they can work on predictive modeling, data visualization and prescriptive analytics. This programme is for the students who aspire to become a Data Analysts or Business Analysts in corporate arena.
Learn Business Analytics with hands-on live projects, experiential learning, with best domain faculty, and with extensive learning support. Major learning highlights are –
- Descriptive Analytics
- Predictive Analytics and Modeling
- Prescriptive Analytics
- Data Visualization
- Data Mining and DBMS
- Machine Learning
Each BBA student is given an opportunity to intern with companies in the Business Analytics domain to get live exposure.
In light of the COVID-19 pandemic, BML Munjal University is fully operational with their Day Scholar facility for their BBA programme from 2020. Buses will ply from Delhi, Gurgaon & Faridabad. This will be available at an additional cost
After completion of BBA with specialization in Business Analytics, graduates can work as analysts in various domains as:
- Marketing Analyst
- HR Analyst
- Financial Analyst
- Data Analyst
- Business Analyst
- Duration : 3 years
- Eligibility: 10+2 or equivalent
- Admission Process
Applicants will have to go through the following process:
- Submission of completed application form with all relevant enclosures and application fee
- Review of applications and short-listing of candidates
- Personal interview
- Admission decision taken by the selection committee
The decision to short-list applicants for a personal interview and group discussion and make a formal offer of admission thereafter will be taken by the selection committee. The committee’s decision in this regard is final and binding.
|Admissions Open for Undergraduate Programmes|
MBA 2021-23 Application Deadline - 3rd March 2021