Become a Data-savvy Professional with an MBA in Business Analytics

E.Y. Report 2019 stated that there has been a 50% increase in how organisations intend to use analytics to drive broad-level decision-making. Accenture has also highlighted the increasing importance of Analytics in consumer-packaged-goods (CPG). therefore, to gain the skill set required for the above jobs and many more, an MBA in Business Analytics is the way to go.

It is a 2-year postgraduate program where students gain a core understanding of business intelligence and advanced analytics. From marketing managers seeking data about customers to financial analysts calculating investment decisions, data has become a fundamental part of the business. And therefore, an MBA in Business Analytics has become one of the most sought-after courses right now.

What is MBA in Business Analytics?

The MBA in Business Analytics is an MBA degree with a concentration in analytics and is one of the most popular MBA specialisations out there. An MBA in Business Analytics is a multidisciplinary degree and includes training in technical skills, business fundamentals, management practices, leadership, and communication, in addition to those skills specific to business analytics.

What is the difference between MBA and MBA in Business Analytics?

An MBA is a traditional and basic management degree, whereas MBA in Business Analytics is a specialised course. A student learns about the basic concepts of management in an MBA course but gets to widen his horizon by learning about the field of business analytics in length and breadth. 

Still confused? Our experts will help you.

Which is better, MBA or MBA in Business Analytics?

The term “business analytics” is all the rage right now. Technology and business are both advancing significantly together. And as a result of this convergence, the field of business analytics has come into existence, providing aspiring workers with countless employment options. Therefore, an MBA in Business Analytics is better as it will provide you with the most effective approach to breaking into this stimulating and lucrative industry. 

It teaches students how to use management abilities and data analytics to grow firms. Therefore, having an MBA in Business Analytics can therefore lead to a fulfilling and successful career in the current job market.

Is MBA in Business Analytics Tough?

How tough is MBA in Business Analytics? This is a frequent question raised by students. An MBA in Business Analytics is not tough. This course doesn’t check your hardcore technical aptitude like the data science course. Business analytics is the field concerned with data therefore, an MBA in Business Analytics is more about generating real-world insights from large bodies of data.

Why Study an MBA in Business Analytics?

Business Analysis is a burgeoning industry, currently growing at a rate of 35% per year. For a graduate of the MBA in Business Analytics, options are endless. But in addition to these possibilities, this degree also has a lot of other benefits like the following:

• Have a global career

  It is impossible to overstate the demand for business analytics on a worldwide scale! Leading national and international firms to hire professionals with an MBA in Business Analytics. This offers you the option to have a career that is appealing to people all around the world and the opportunity to travel while working.

• Grow professionally with some of the World’s leading organisations

  These days, regardless of their strength, all types of firms are embracing business analytics. Therefore, if you decide to work for a start-up, you will have the chance to learn a lot of new things and expand your understanding of the industry through hands-on experience. The alternative is to be hired by some of the top organisations in the world. You will also have a tonne of learning opportunities and a variety of additional employment advantages here.

• Help companies start/grow their businesses

  Businesses use business analytics to better understand the market, identify risks, learn more about their customers’ buying habits and preferences, etc., and utilise this information to improve their goods and services. Therefore, if you have received a master’s degree in this area, you have the authority and knowledge to establish, reinforce, improve, and expand businesses.

• Huge scope for career experimentation

  Which is better, MBA or MBA in Business Analytics? The answer is MBA in Business Analytics, as it is an emerging interdisciplinary field. Therefore, it provides a flexible, professional profile for experimentation as a result. Before deciding which sector you prefer the most, you might work in the ones that most appeal to you.

• Interact with people and build strong connections

  The business sector necessitates everyday interactions with numerous experts from various professions. Additionally, this degree gives you the possibility to improve your interpersonal and communication abilities. But not only that! With this degree, you’ll learn how to network and create solid, long-lasting connections. In one’s professional career, these relationships frequently prove to be beneficial.

MBA in Business Analytics Scope

According to the Bureau of Labor Statistics (BLS), the number of Business Analyst jobs will increase by 7% between 2020 and 2030. Along with this, the field of business analytics is relatively new. Hence, there is a lot of unrealised potential and untapped opportunities in the sector. Therefore, there is a huge scope after MBA in Business Analytics. You can tap the above-mentioned opportunities and take advantage of them. Therefore, if you’re eager to try something new and develop a flexible career, this is the profession for you.

Who should go for MBA in Business Analytics?

A perfect candidate for MBA in Business Analytics would be someone who has an aptitude for technology, a flair for strategy and an analytic bent of mind. Those who are interested in decision-making and taking the lead are also a good fit for this course. Both fresh graduates and working professionals should go MBA in Business Analytics as both will be able to take their professional careers to great heights with this course.

What do we study in an MBA in Business Analytics?

MBA in Business Analytics subjects are classified into two parts that are core and elective subjects. Subjects that are core to the syllabus of an MBA in Business Analytics are:

• Digital Marketing
• Business Analytics and Intelligence
• Social Entrepreneurship
• Supply Chain Analytics
• Social Media Analytics
• Model Business Decisions
• Corporate Valuation
• Brand Management
• Research for Marketing Decisions

What to do after MBA in Business Analytics?

You can pursue any of the multiple job options after doing an MBA in Business Analytics but going for higher study is another meaningful option. You can go for PhD in business analytics course and tap the infinite opportunities in this field. 

As this field is relatively new and still evolving, there is a need for in-depth research into the subject. Therefore, you can contribute to the field of Business Analytics in a huge way by pursuing higher study in the same.

What jobs can you get with an MBA in Business Analytics?

Data is the new oil, and Big data & Data analytics are new buzzwords. There is no dearth of job options after an MBA in Business Analytics. A majority of companies want business analytics in their workspaces; therefore, there are diverse and wide-ranging jobs after an MBA in Business Analytics in India. 

The following are some examples: 

• Marketing Manager
• Personal Financial Advisor
• Financial Analyst
• Management Analyst
• Business Intelligence Analyst
• Business Analytics Specialist
• Management Consultant
• Operations Analyst

MBA in Business Analytics Salary

What is MBA in Business Analytics salary? – This is a recurring query in the minds of students, and rightly so. An MBA in Business Analytics salary in India ranges between Rs. 1.8 Lakhs to Rs. 28.9 Lakhs. The average salary of a Business Analytics postgraduate is Rs. 7.0 Lakhs. 

An MBA in any specialisation will ensure you a good salary. But an MBA in Business Analytics will keep you one step ahead and give you a higher salary package.

MBA in Business Analytics Fees

An MBA in Business Analytics is a 2-year postgraduate program which is offered by both public and private colleges in India. Someone pursuing this course should know that MBA in Business Analytics fees ranges between 2-4 Lakhs.

The fee is different for public and private colleges. Hence, the students can choose a college accordingly. 

BMU – One of the Top Universities for an MBA in Business Analytics

Why study for an MBA in Business Analytics? To have holistic & experiential learning from BML Munjal University’s School of Management (SOM). BMU goes beyond what a traditional MBA curriculum imparts. While a certain amount of theory needs to be taught, the overwhelming focus of the MBA in Business Analytics course here is to promote hands-on learning and inculcate a raft of values, jobs, and life skills.

MBA in Business Analytics is a 2-year course which has been designed under the mentorship of Imperial College London, keeping the ‘i-value’ principle in mind. The entire curriculum has been formulated to ensure multi-pronged inputs to students through the interactive process of ‘inquire-inspire-impact’.

BMU impart specialised skill sets and knowledge to students in a number of fields, including Marketing, Operations Research, Machine Learning, Data Mining, etc. 

So, join BMU to make the most of experiential learning and get the edge and dive deep into the growing and rewarding field of Business Analytics. 

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FAQs

Can I do MBA in Business Analytics with a non-IT background?

Yes, you can. In fact, you can do an MBA in Business Analytics with any background, including a non-IT background, as analytics is not only limited to technical knowledge. 

Can a arts student do MBA in Business Analytics?

Yes, an arts student can also do an MBA in Business Analytics. This course is open to students from all backgrounds. 

Does MBA in Business Analytics have coding?

Business Analytics is more statistics oriented hence coding is not a mandatory requirement here. 

Is coding required for MBA in Business Analytics?

As the Business Analytic’s work is more problem-solving kind, hence coding is not required for MBA in Business Analytics.

Does MBA in Business Analytics require coding?

If you have coding skills, then it will be helpful in the analytics career; however, it is not a compulsory skill required to do an MBA in Business Analytics.

Is MBA better than Masters in Business Analytics?

Though MBA is also a professional degree but a Master in Business Analytics is more lucrative as it is a specialised course.

Is MBA in Business Analytics in demand in India?

Yes, MBA in Business Analytics is in demand in India. Along with this, the course is also popular globally, which increases the career opportunities for those pursuing it.

Which country is best for MBA in Business Analytics?

The USA is the best country for MBA in Business Analytics as it has the best MBA institutes and also great employability in the business analytics field.